Black Antler were looking to make an impact with how their brand was perceived and they wanted to do this by relating back to where the company was based as often as possible.
What they needed from us were brand guidelines and sample imagery of how their product can be advertised. We used the scenic backdrop of Glendalough in Wicklow to portray their down to earth message.
The balance needed was to look modern and professional, while also assuring an experience that could be trusted.
We achieved this with a clean reassuring design, using product shots taken on location and in studio. assuring that both stylistic choices could be used.